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Aeon Retail

Ecosystem Private
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JP
Segment
Brand Owners & Retailers
Stories held
1
Last story
1 Oct 2026

1 stories · 2026

Meiji and Toppan expand yoghurt paper cup collection to Yokohama Aeon stores

Meiji Co. and Toppan Holdings are running a paper cup take-back scheme for Meiji's Bulgaria Yogurt LB81 (400g) range at 13 Aeon Retail and Aeon Food Style stores in Yokohama from 1 October to 30 November 2026. Collected cups will be upcycled into merchandise sold at Meiji's pavilion at the 2027 International Horticultural Expo (GREEN x EXPO 2027) in Yokohama, running 19 March to 26 September 2027.

Why this mattersThe scheme tests collection logistics for water-resistant yoghurt cartons, a paper packaging stream that current recycling systems cannot process alongside milk cartons.

  • Collection runs 1 October to 30 November 2026 at 13 Aeon-group stores in Yokohama
  • Scope covers four SKUs of Meiji Bulgaria Yogurt LB81 400g paper cups
  • Toppan designs and supplies collection boxes and manages the reprocessing
  • Collected cups are upcycled into goods sold at the 2027 International Horticultural Expo, 19 March to 26 September 2027
  • Earlier pilots ran from May 2025 at Meiji facilities and from October 2025 with retailer Bandai Co. at nine Kansai-region stores
  • Collection and transport logistics are handled by Kaneko Co.
Toppan Holdings Meiji Co. counterparty Aeon Retail counterparty
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