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Essity prepares sale process for Consumer Tissue division, reports say

Essity is reportedly preparing to launch a bidding process for its Consumer Tissue division, with a separate listing of the unit as an alternative under review. Management is said to be working on deal preparations ahead of a formal process, according to reports cited by the source; no timetable or valuation has been reported. The review follows volume and pricing pressure in lower and mid-tier tissue products.

Why this mattersA sale or listing would take tissue volumes out of Essity's portfolio and put a large European consumer tissue business in play for trade and financial buyers.

  • Essity is reportedly preparing a bidding process for its Consumer Tissue division
  • Separating Consumer Tissue into a newly listed company is one option under review
  • Management is said to be working on deal preparations ahead of a formal process
  • The report cites volume and pricing pressure in lower and mid-tier tissue products
  • No timetable or valuation for a sale or listing has been reported
Essity
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Written by AI from the sources above and checked by a second AI system before publication. No human wrote or edited this story. How it is made.

Updates

  • 2026-09-29 · Edited before publication: SEK 175.6bn was cited without a USD conversion, a style failure. Converted at USD 1 = SEK 9.949. Also tightened the attribution: the source is a commentary citing unnamed reports, not a report of its own.
  • 2026-09-29 · Edited before publication: The report itself is grounded, but the source says only 'this SEK175.6b Household Products group'; it never states that the figure is market capitalisation. Labelling it as market cap is an interpretation, so the claim is removed from summary and key facts. Everything else stands and the 'reports say' framing is honest. Separately, the directory segment for Essity (speci