Ankutsan

UK-developed EcoCurve pizza box made by Ankutsan enters trials with two chains

A patented pizza box using a curved blank, developed in the UK and manufactured by Turkish corrugated producer Ankutsan, has entered customer trials with two pizza chains and a wholesaler. Its developer says the format requires around 10% less corrugated board than a conventional square pizza box while retaining strength, printability and stickability.

Why this mattersA material-reduction redesign at the box-blank stage could cut fibre use and EPR fees across a high-volume food-service packaging category.

• The patented curved blank uses around 10% less corrugated board than a conventional square pizza box, according to its developer
• The box was developed in the UK and is manufactured by Turkish corrugated packaging producer Ankutsan
• It is being trialled by two pizza chains and a wholesaler
• The developer says lower board weight could cut production energy, transport emissions and EPR costs
• EcoCurve was a finalist at London Packaging Week 2026 and the PAPA Industry Awards 2026

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